Dr. Houtan Chaboki uses his blog to share important information about facial plastic surgery procedures and answer common questions. As many other surgeons begin to explore social media, blogging could become a new standard for public education.
Washington, DC (April 2010) – Dr. Houtan Chaboki, a facial plastic surgeon and board-certified otolaryngologist, is providing important information about Washington, DC facelift surgery and other procedures via a blog where he answers patient questions and shares vital facts that he hopes will help women and men enjoy better surgical outcomes.
“I believe that, in order for plastic surgery to be a true success, patients need to feel informed about their options and the details of their procedure. I personally see myself as an educator and not just as a surgeon. Since more patients than ever are looking online for answers to their questions, I started the blog as a way to share my insights in a place that is easily accessible,” Dr. Chaboki explains. “My blog enhances what I already do in consultations – allay concerns and foster health decisions – and I expect we’ll see more surgeons using this medium to educate the public.”
Dr. Chaboki’s blog (at https://potomacplasticsurgery.com/blog/) focuses on several procedures of interest for people considering facial cosmetic surgery in the District of Columbia. Rhinoplasty and facelift are two of the procedures he spends a lot of time discussing. However, Dr. Chaboki says the blog also gives patients a needed forum for raising day-to-day concerns such as when it’s OK to use makeup during recovery.
“My blog gives readers a way to connect with me on their own terms,” Dr. Chaboki explains. “I’m giving my readers a very clear idea of where I’m coming from and the value I place on certain factors such as surgical safety.”
Dr. Chaboki feels that blogging also gives surgeons a way to help patients cut through the hype, letting even very busy surgeons share their perspectives honestly. He attributes the positive feedback he’s received about his blog to the fact that he offers unbiased information without pushing a procedure or product. As Dr. Chaboki puts it, the only thing he’s pushing is patient education.
“I spend more face-to-face time with my patients than many surgeons do, but there can still be questions that occur to patients outside the timeframe of their consultation. The blog can also help prepare patients before their consultation, so that they know what questions they want to ask,” he notes. “Patients who come to me after reading my posts tend to start off much more informed and confident about the ‘why’ and the ‘how’ of Washington, DC rhinoplasty and facelift procedures.”
In addition to his blog, Dr. Chaboki also has a presence on Facebook and Twitter, where he interacts with other cosmetic specialists around the world. Even when lecturing at conferences, he is always connected online via his mobile phone and laptop computer.